Now that delivery vehicles are a constant presence in traffic and through neighborhoods, there should be a way to reduce their environmental impact. One of the most effective ways is through optimizing routes, using real-time data to streamline the process from the first to the final mile. Systems can provide accurate information and guidance on the optimal number of vehicles required and the most efficient route to be taken to deliver the packages to each location on time, as well as where shipments can be consolidated to put fewer trucks on the road.

Jason Traff
Creating a More Sustainable Supply Chain
About Jason Traff
Jason Traff is the President and Co-founder of Shipwell, a cloud-based TMS solution based in Austin, TX that is transforming the supply chain industry by replacing opaque and manual processes through a tech-enabled, fully connected logistics ecosystem with more than 500,000 carrier partners. Prior to Shipwell, he co-founded and ran CopyCat Paintings, a global art reproduction company based in Shenzhen, China that employed over 1,000 artists and shipped to four continents, and Leaky, an insurance technology startup backed by Y-Combinator that provided over $300 million of insurance quotes. He is a Chartered Financial Analyst and holds an MBA from the MIT Sloan School of Management.